1. Share the message that the Eddy K gowns carry.
  2. Share Andrea’s video about the campaign on your social media.
  3. Share the #MyDayHerFuture postcard with the bride once she purchases an Eddy K dress.
  4. Encourage the bride to take an “I said yes to the dress” picture with that postcard.
  5. Share those photos and use the hashtag #MyDayHerFuture on social media
  1. When you post that anticipated “I said yes to the dress” photo, and when sharing photos of your special day, make sure to alert us by tagging  @eddyk_bridal and @planinternational.
  2. Proudly use #mydayherfuture to inspire others to follow your lead and keep the message going.
Your gown, and every Eddy K dress sold, helps fund our ongoing commitment to supporting Plan International’s Because I am a Girl initiative to end child marriage. This means, together, we support:
  • Education– Working with communities and local leaders to raise awareness on the importance of girls’ education.
  • Improving Legal Protections – Supporting and empowering girls to advocate for changes in laws that raise the minimum age of marriage to 18 to close loopholes.
  • Economic Empowerment – Improving girls’ access to vocational skills training to help them pursue a career of their choosing.
  • Youth Empowerment – Facilitating youth-led groups that promote children’s rights and equality for girls.
The statement of a beautiful Eddy K gown is more than just about elegance. It signifies strong values, courage and the decision to use your momentous day to send a message to end child marriage. #mydayherfuture.